Strategy Type Options

Some campaigns require different channels and tactics to reach and engage prospects. REGIE provides strategy types based on your marketing efforts: 

• Inbound
• Outbound
• Followup

Inbound

For leads coming in from your marketing efforts, explore these campaigns to continue following up with them and get those sales meetings scheduled.

• Standard
  • A mix of calls and automatic emails to keep you top of mind with your prospects, without the pressure of writing every single email from scratch.
    
    
• Quick Touch
  • A burst of high touch steps to let your prospect know that getting in touch with them is among your top priorities. Short, sweet, and impactful.
    
    
• Auto Touch
  • Don't have the time or team to make calls? This campaign sends automatic emails to consistently followup with your prospects without the manual work.
    
    
• Smile & Dial
  • You're great over email, even better on the phone. A call heavy inbound campaign with a few automatic emails sprinkled in to get those meetings scheduled.
    
    
• Low & Slow
  • A well-paced campaign to engage inbound leads over a longer period. Persistent but not pushy. Providing value without becoming a burden.

Outbound

Make an incredible first introduction to your audience with these tactics. Seek out ideal prospects and convert them into new business for your company.

• Multi-Touch
  • A multi-channel strategy that mixes manual steps with automatic touches to consistently engage with your prospects in a more personal way.
    
    
• Auto-Pilot
  • No manual steps here. A series of automated emails for a low-touch, high volume campaign to help you stay top of mind with your prospects.
    
    
• Call Heavy
  • Similar to Multi-Touch, but a few extra calls make sure you leave no stone unturned when it comes to getting in contact with your prospects.

• Slow Burn
  • A low and slow campaign for prospects you want to engage over a longer period of time. Good for high level decision makers or businesses with longer sales cycles.

• Blitz
  • A high density campaign to get meetings set quickly. More activities create urgency within sales teams to get a lot of results over a short period of time.

Followup

• Reply
  • A simple campaign to eliminate low-value tasks, minimize manual steps, and prevent your prospects from "going dark."
    
    
• Post Event
  • A campaign to capture that "post-conference" hype. Stay top-of-mind with prospects you met with a personal touch and a few calls.
    
    
• Post Demo
  • Don't let the conversation die after a great demo. Outline next steps and make it easy for your prospects to move forward in your sales process.
• Nurture
  • Stay top of mind with prospects over the long haul. Tweak your messaging to center around the different ways you can provide value to their business.
    
    
• Referral 
  • Get meetings with prospects hovering around your network. If you have a friend or colleague in common, this is the strategy to use.